Written by: Vickie Sullivan | November 14, 2017
How to Handle Aggressive Social Media Comments
In our content marketing and social media marketing, many of us use current events as examples. It’s a great way to use a subject that is getting attention as a springboard for our ideas.
But what is a business owner to do when what you write strike a nerve? And the comments section is filled with invective? I see that a lot on social media nowadays. Let’s drill down on the best strategic way to defend our position without antagonizing the opposition.
• Focus on intent. Your intention behind the perspective gives emotional context. This backstory helps folks understand your perspective better and explains why you believe as you do.
Listen: 2 Real Reasons Why Folks Get Rowdy About Stuff
• Have a neutral sign-off. The last thing you want to participate in is a whistling contest. When you see an impasse, get out. But how you get out makes a difference. Don’t leave their comments dangling. My sign-off: “Got it. Thanks for sharing your perspective.” Another good one: “Let’s agree to disagree.”
When you have a strategic and systematic approach to dealing with drama, you spend less time on what you can’t change—and spend more time sharing your brilliance.
Other Resources You May Like:
- 2 Traps to Avoid In Online Discussions
- Strategic Sounding Boards Give Real-World Advice for When the Rubber Meets the Road