Written by: Vickie Sullivan | November 03, 2022
With the Niche Social Network, Popularity Is Now Profitable
There’s a fascinating new trend that can help thought leaders monetize their popularity. Niche, the Web3 social network for creators, puts the river of nickels concept on steroids.
As a recent Fast Company article reveals, Niche is helping creators find larger audiences of paying customers.
Move past the article’s focus on musicians or artists selling NTFs. Using blockchain, these platforms monetize the value of a community. They create a direct link from popularity to profitable.
Can thought leaders create a community of interest that attracts big crowds? Bestselling authors do this already. What was missing is a direct way to generate revenue. Platforms like Niche make that process seamless.
Listen: 2 Ways Thought Leaders Can Brand Bigger Communities
The result: We can directly get paid for being popular. This is a big change from platforms such as Patreon, which help creators like us market our content. Systems like this flip the script on the role communities play in revenue generation.
Could this be a sign of things to come? Perhaps. If attention can be monetized, then why can’t popularity? This is another revenue stream for the thought leadership business model. Something to think about.
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